Search Engine Optimization
What is the point of having a website if no one can find it?
Search Engine Optimization (SEO) is a set of techniques used to help you rank higher when clients and potential clients search for the products or services you provide. Search engines have ever evolving algorithms used to determine page ranking. The longest-lasting, most effective way to increase your search engine ranking is by building your website in the most search engine friendly way and being sure to implement strong SEO best practices.
Search Engine Optimization is a slow developing, yet long lasting way to get your website to rank “organically”, meaning you don’t have to pay constantly for ads to make it work.
You don’t need to pay tens of thousands of dollars for pay-per-click advertising or spend hour upon hour tweaking online ad campaigns to stay ahead of the competition. We can help you with site design, keyword choice, and relevant content that will be like candy to the search engines.
There are companies that promise to get you on the first page of search results in a very short time – and charge thousands of dollars to do so. Some of these companies are legit and are doing a great job, but not everyone has the long-term budget to make this a reality.
Other Search Engine Optimization companies use “black hat” practices that will temporarily increase your ranking in a hurry. However, as soon as the search engines discover their dirty tricks, your website ranking will plummet, and could potentially be black-listed. In some instances, your website will perform well while you are paying monthly fees to keep your website in their system, but once you stop using their services your ranking drops.
The Search Engine Optimization work we do for your website stays with your website regardless of who is maintaining it for you. Let us keep up with all of the rules and best, most legitimate SEO practices to increase and maintain your website ranking.
Contact Zero Gravity Web Design today and let us keep up with all the rules and best, most legitimate practices to increase and maintain your website ranking with Search Engine Optimization.